About José Ruiz

The 2024 Grand Prize® Winner & 10-time Global Genius® Award Winner, four-time Latin GRAMMY® Award Winner and four-time Latin GRAMMY® Award Nominee, EMMY® Award Winner, 55-time DownBeat® Music Award Winner (record holder), and 33-time Global Music® Award Winner (record holder), Dr. José Valentino Ruiz maintains a vibrant career as an internationally touring cross-genre performing and recording artist (flutist, saxophonist, and bassist), has performed 1400+ concerts as Headliner in numerous festivals, performing arts centers (including twice at Carnegie Hall), and conferences on six continents (North and South America, Africa, Europe, Asia, & Australia); led 40+ non-profit mission trips; delivered 110+ keynotes, concerts, workshops in academic sectors; consulted numerous Fortune 500 companies; produced 150+ albums and 10 documentaries; and published 80+ peer-reviewed research articles. His innovative contributions and company have significantly impacted the music industry, generating substantial value and recognition. Dr. José Valentino Ruiz holds pivotal roles as Founder & CEO of JV Music Enterprises, a serial-award-winning music enterprise where he: 1) delivers exhilarating cross-genre concerts internationally, 2) produces top-tier albums, media, and film music, and 3) offers keynotes, masterclasses, and articles for educational and business organizations. He is also Expert Columnist on Music Business & Creative Enterprise Leadership at F-flat Books; former Music Producer at Hayden5, Global Director of Entrepreneurial Initiatives at the Global Institute for Music Research, and Founder, Coordinator, and Associate Professor of the University of Florida’s Music Business & Entrepreneurship program.

Respecting Time: The Silent Currency of Creative Entrepreneurship

By |2024-12-18T13:07:00-05:00December 18th, 2024|Music Industry and Entrepreneurship, Stories, Teaching Philosophy|

Abstract This editorial, co-authored by José Valentino Ruiz, Ph.D. and guest entrepreneur, Robert Acevedo Jr., underscores the importance of respecting time as a cornerstone of professionalism for creative entrepreneurs, musicians, and educators. By addressing the pitfalls of vague collaborations, setting clear boundaries, and fostering a culture of preparation [...]

The Art of Readiness: Nurturing Creativity Beyond Compensation and Opportunity

By |2024-12-03T15:08:24-05:00December 3rd, 2024|music business, Music Industry and Entrepreneurship, Series, Stories, Teaching Philosophy|

Abstract This article explores the importance of cultivating creative readiness by engaging in craft for the sheer love and joy of it, independent of external validation or compensation. It emphasizes the need for creative entrepreneurs to prioritize authenticity, self-discovery, and continuous growth while balancing personal fulfillment with external [...]

The Power of Thanks: Gratitude in Music, Business, and Beyond

By |2024-11-27T10:35:14-05:00November 27th, 2024|Inspiration, music business, Music Industry and Entrepreneurship, Stories, Teaching Philosophy|

The Power of Thanks: Gratitude in Music, Business, and Beyond As we gather for Thanksgiving, reflecting on gratitude feels more essential than ever—especially for those of us navigating the creative and entrepreneurial world of music. While the music industry is often characterized by ambition, deadlines, and competition, cultivating [...]

The Power of a Messy Approach in Teaching Music Entrepreneurship

By |2024-11-21T14:10:04-05:00November 21st, 2024|music business, Music Industry and Entrepreneurship, Series, Stories, Teaching Philosophy|

Abstract This article advocates for a hands-on, experiential approach to teaching music entrepreneurship, highlighting the value of embracing a "messy" curriculum. The author suggests that engaging students in real-world projects, encouraging risk-taking, and normalizing failure builds the adaptability and creativity crucial for thriving in the unpredictable music industry. [...]

Quincy Jones’s Legacy: Key Lessons in Music Arrangement, Production, and Social Impact for Today’s Industry Professionals

By |2024-11-06T11:56:17-05:00November 6th, 2024|Inspiration, music business, Music Industry and Entrepreneurship, Stories|

Redefining the Role of Arranger and Producer Quincy Jones, a trailblazer in the music industry, transformed the art of arrangement and production, setting standards that continue to inspire and inform today’s music professionals. More than just a gifted musician, Jones viewed his work as an arranger and producer [...]

Honoring Tom Petty: What Modern Musicians Can Learn from His Courage and Creativity

By |2024-10-31T10:35:59-05:00October 31st, 2024|Inspiration, music business, Music Industry and Entrepreneurship, Stories|

The late Tom Petty would have turned 74 last week – a week that will see milestones like the theatrical release of Cameron Crowe’s 1983 film “Tom Petty: Heartbreakers Beach Party” and the reissue of the 1982 “Long After Dark” album. The Florida singer-songwriter’s impact, seven years after his death, is [...]

From Notes to Dollars: Strategies for Monetizing Music Education Curricula

By |2024-08-28T08:32:23-05:00August 27th, 2024|Music Beyond the Classroom, music business, Musicians, Stories, Teaching, Teaching Philosophy|

Introduction: The New Paradigm of Music Education The educational world has become a complete whirlwind where music educators are breaking free from the confines of traditional classrooms. Gone are the days when teaching was all about chalkboards, sheet music, and the occasional out-of-tune piano. Now, with digital platforms [...]

❓TO COLLABORATE OR TO JOINT VENTURE❓

By |2021-08-23T06:58:38-05:00July 29th, 2021|music business, Musicians, Stories|

Many musicians love using the word “collaboration,” a scenario that so often results in one party becoming an unpaid subcontractor experiencing minuscule gains for their sole-proprietorship for the sake of another party’s scalability and benefit. Musicians: Be wary of the words, “Let’s collaborate!”  Musicians-to-musician interactions: Take time to [...]

Go to Top