The 4 C’s for the Lead Vocalist

By |2025-02-11T23:15:03-05:00February 10th, 2025|Music Industry and Entrepreneurship, Stories, Teaching Philosophy|

Abstract The purpose of this editorial is to introduce the 4 C’s Framework—Content, Creativity, Command, and Continuity—as a structured approach for lead vocalists to enhance cohesion and performance in small ensembles. Drawing on my experience as a Music Director, this framework addresses common challenges in gospel and commercial [...]

Handling Bad Business Gracefully

By |2025-02-11T23:18:30-05:00February 10th, 2025|music business, Music Industry and Entrepreneurship, Teaching|

Abstract Drawing on wisdom from business leaders and philosophers, it provides practical advice on documenting interactions, the risks of litigation, and the value of taking the high road, ensuring that creative entrepreneurs can navigate adversity without sacrificing their long-term reputation. Keywords: creative entrepreneurship, bad business, transparency, contract disputes, [...]

Overstretched and Underwater? A Creative Entrepreneur’s Guide to Sanity and Success

By |2025-02-04T13:31:39-05:00February 4th, 2025|Music Industry and Entrepreneurship, Stories, Teaching, Teaching Philosophy|

Abstract This editorial explores five key strategies—prioritization, delegation, systemization, boundary-setting, and creative reconnection—to help creatives avoid burnout and build sustainable careers. Drawing on productivity frameworks, psychological research, and real-world case studies, this piece offers practical solutions for balancing artistic ambition with entrepreneurial success. Keywords: Creative entrepreneurship, productivity strategies, [...]

Concert Programming as a Strategic Art

By |2025-02-04T13:39:13-05:00February 4th, 2025|Inspiration, Music Industry and Entrepreneurship, Stories, Teaching|

Abstract Concert programming extends beyond repertoire selection; it is a multidimensional process that integrates narrative structure, audience psychology, and entrepreneurial strategy to enhance the concert experience. This editorial examines the impact of narrative-driven programming, audience engagement techniques, digital interaction, and the role of humor in live performance. It [...]

Artificial Intelligence: A Catalyst for Business Innovation and CEO Leadership

By |2025-01-29T07:43:31-05:00January 28th, 2025|Inspiration, Music Industry and Entrepreneurship, Stories, Teaching Philosophy|

By José Valentino Ruiz, Ph.D. Abstract This article explores how artificial intelligence (AI) empowers independent CEOs, particularly in creative industries, by streamlining operations, enhancing decision-making, and fostering innovation. Grounded in leadership theory and entrepreneurial frameworks, it emphasizes the importance of ethical AI integration to complement human creativity and [...]

AI, Humanity, and the Spirit of Imperfection

By |2025-01-29T07:41:31-05:00January 28th, 2025|Inspiration, Music Industry and Entrepreneurship, Stories|

Authored by José Valentino Ruiz, Ph.D. Abstract This editorial explores the interplay between artificial intelligence (AI), human creativity, and the enduring value of imperfection within the creative industries. It advocates for ethical AI integration while emphasizing humanity’s unique capacity for emotional depth, imperfection, and meaning-making in the arts. [...]

The Side Hustle Crossroads: When Passion Meets the Paycheck

By |2025-01-21T15:20:49-05:00January 21st, 2025|music business, Music Industry and Entrepreneurship, Teaching Philosophy|

Authored by José Valentino Ruiz, Ph.D. and Thaddaeus Bourne, D.M.A. Abstract This article explores the pivotal moment when a side hustle transitions from a supplementary endeavor to a viable full-time enterprise. Examining the challenges and strategies involved provides insights into balancing stability with creativity, navigating psychological impacts, and [...]

Commercializing Cross-Cultural Instrumentalist Strategies

By |2025-01-16T09:57:45-05:00January 15th, 2025|music business, Music Industry and Entrepreneurship, Stories|

Abstract This interview with Néstor Torres, facilitated by Dr. José Valentino, explores Torres’ journey as a cross-cultural instrumentalist and his approach to blending diverse musical traditions into a unique artistic voice. Torres shares his experiences in grassroots audience development, the role of authenticity, and the importance of collaboration [...]

The Pen of Life: Authorship, Authenticity, and Authority in Creative Enterprise

By |2025-01-06T11:09:31-05:00January 6th, 2025|Higher Education, music business, Music Industry and Entrepreneurship, Stories, Teaching, Teaching Philosophy|

Abstract This article explores the challenges and opportunities faced by creative entrepreneurs in reclaiming authenticity and authority in their work. It introduces the Authentic Path Framework, a five-step guide that emphasizes introspection, rejecting conformity, embracing innovation, and leveraging tools to create meaningful impact. Through philosophical insights and examples [...]

Go to Top